PININFARINA
VR-HUD-UX Exploration and Testing
Future Trends, Practice, Application, Testing
An internal conceptual exploration and self-developed project in collaboration with the Italian interior and exterior design team, aiming to explore new interaction methods, application scenarios,
integrate multimodal interactions, and create practical designs that blend the cockpit space.
From a technical perspective, practice real interaction forms, content carriers, simulate real-world physics based on application scenarios, establish a complete scenario library, explore the
nteraction and visual integration of intelligent driving and the cockpit, and use VR to recreate real scenes to test various scenarios and optimize user pain points and opportunities on the
experience map.
Definition and Planning
AR HUD - Entertainment System - Touch - Map Navigation
TFEL - Windshield - Gesture - Vehicle Settings
Micro LED - Windshield - Touch - Entertainment and Social
Plan 1
Plan 2
Scenario Library Construction
Scenario Library, Qualitative and Quantitative User Research, User Persona, Experience Map
Generalization based on basic traffic elements, data statistics based on users' daily travel, conventional scenarios derived from experience and imagination, currently focusing mainly on driving and parking scenarios.
Driving Scenarios (Highways, Urban Expressways, City Roads, Intercity Roads, Country Roads, etc. These different types of public roads each have their own characteristics and need to fully consider their specific scenarios.
Infrastructure - Road Type, Road Surface, Road Edge, Road Geometry
Driving Operation Limits - Speed Limits, Traffic Conditions
Surrounding Objects - Signs, Road Users, Non-road User Obstacles/Objects
Connectivity - Vehicles, Emergency Vehicles, Dense Traffic Information, Remote Fleet Management Systems, Facility Sensors, etc.
Environmental Conditions and Areas - Weather, Weather-affected Roads, Particulates, Lighting, Areas, Traffic Control, Schools, National Regions, Information Interference, etc.
